MOTEL ROCKS x jessie mesa
Juice House spearheaded a vibrant brand campaign for London-based fashion label Motel Rocks' Other World collection, along with event production, and social content for their first ever Los Angeles pop-up shop and gifting suite, launched in collaboration with influencer Jessie Mesa (@unclejessiie). Bringing Motel Rocks' creative style stateside, Juice House transformed a Melrose boutique into an Instagrammable space capturing the collection's bold aesthetic. With eye-catching campaign imagery, production design, a customized photo booth, open bar with unique, hand-crafted cocktails, and a DJ to keep the energy buzzing, Juice House crafted an electrifying, share-worthy experience and introduced Motel Rocks to the LA fashion scene with influencer-powered panache.
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Creatively produced by Juice House, we captured vivid, dreamy imagery to promote @unclejessiie’s exclusive collection Other World with Motel Rocks.
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We produced an electrifying, influencer-powered pop-up experience to introduce Motel Rocks to the United States and celebrate their first collection, Other World, with @unclejessiie.
BRAND CAMPAIGN
Talent Jessica Mesa
Executive Producer JUICE HOUSE
Creative Producer Ariel Myint, Sasha Yimsuan
Photographer Maya Spangler
MUA Gabrielle Alvarez
Hair Stylist Karen Arechiga
Photos Joshua Aikin